Growing a business can be both exciting and overwhelming at the same time. But with the right strategies in place, you can grow your business without getting overwhelmed, I promise. Today, let’s dive into 3 strategies or steps to growing your business without massive overwhelm.

First, you must understand that the team, systems, and business model that got you to where you are now will not get you to where you want to be. While this sounds like a lot to change, you don’t have to do it all at once; it can be shifted in an elegant way. Let’s look at these 3 steps one by one.

I know that this advice seems seriously simple and obvious, but surprisingly, it is one of the things I see business owners doing the least. Many are creatives and get in a pattern of wanting to create that next idea for their customers. Others get caught up in following the latest trends and jumping on the next bandwagon of success.

However, I believe the real reason business owners don’t follow this advice is that they don’t have a really simple, straightforward way to figure out what is really working for them.

Did you know that building a growing business with scaling profit margins is like following a recipe? There are clear steps to follow to get a positive outcome, and with some adjusting and tweaking along the way, you can make it even better as you go.

If you are someone who just does not like cooking and manages to mess up even when following the recipe, the recipe for increasing business profit is one that anyone can follow — no prior experience needed.

Measuring profit is one of the most important deliverables I have when working as a strategic partner with business owners. Of course, profit is tied to revenue, but don’t blindly assume that more revenue means more profit; it goes much deeper than that.

I like to approach this from a strategic level. Before I even think about building a dashboard for a client, I want to be able to nail down what they want and need to see based on their business goals for the next 6 to 12 months.

Today, I'm going to tell you all about my 4-step framework for helping my clients track their profit.

Many online entrepreneurs I meet are confident they have Google Analytics hooked up, but they don’t dive in any further beyond that. I want you to know that regardless of your business goals, Google Analytics has the power to track the data you need to be successful.

Knowing this data and looking at the patterns and trends is where the magic begins. When you as the business leader start to understand the story the data is telling you, you can make smart, effective decisions going forward to optimize and capitalize, making your business more successful.

Today, we're talking about 4 reasons why Google Analytics can accelerate your business growth and 3 places where you should start using it.

According to Michael E. Gerber, author of “The E-Myth”, the core components of business systems are key to business growth. “The system isn’t something you bring to the business. It’s something you derive from the process of building the business.”

The truth is that if your current situation involves you managing every aspect of your business, you will spread yourself too thin in no time. You want to spend your valuable time attracting more clients, boosting profit, or scaling your company, not being in the weeds of every single task that needs to be done. A business built on systems is one that doesn’t depend on you to be there to succeed.